Dec 23

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Follow the Headlines DaybyDay – with Christmas Photos and Songs

On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar. 
—David Ogilvy

Indeed, headlines are arguably more important than the article itself… They need to be tricky, unique, creative, super-clickable, irresistible and even sexy:)  …. so as to grab people’s attention in just a few seconds. BUT, also for that reason, headlines are often rather difficult to understand for non-native speakers of English. So, why not expand your vocabulary by scanning the headlines DAY by DAY?  Below you will find recent headlines taken from various newspapers, with terms and expressions well worth learning. Guess the meaning of the expressions marked in red and check your answers in the VocabList below. Enjoy!

This set of headlines is devoted to CHRISTMAS!


Awkward Family Photos reveal some of the WORST Christmas days

The Great Christmas Ale Taste Test Showdown

For more words with DOWN, see also: The Top 10 Most Common Words with DOWN

The 11 best pieces of Christmas music ever written

 For more Christmas music, see also: Have Yourself a Merry Little Christmas – Frank Sinatra
All I want for Christmas – Mariah Carey

Prince Harry’s Adorable 2015 Christmas Card Will Melt Your Heart — See the Pic!



awkward = strange, weird

to reveal = to make known (a secret information)

ale = (usually dark and bitter) beer

showdown = final battle

adorable = lovable, charming (to adore = to love very much)

to melt = to become liquid / from solid into soft

…will melt your heart = …will make you feel love


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Image courtesy of Stuart Miles at FreeDigitalPhotos.net

Permanent link to this article: http://www.euenglish.hu/2015/12/follow-the-headlines-daybyday-6/

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